Why Stock Awards, Not Salaries, Are Fueling Executive Pay in BC
Who’s really cashing in at the top? Business in Vancouver recently unveiled its annual list of B.C.’s highest-paid executives and the numbers tell a striking story. Total compensation isn’t being driven by hefty salaries. Instead, it’s equity awards and stock options that are taking executives to multi-million-dollar payouts.
Take Telus CEO Darren Entwistle, for example, he pulled in around $20.6 million last year, thanks mostly to share-based compensation. Our partner, Barry Cook, points out that this trend is particularly notable given Telus’s presence in the traditionally predictable utilities sector. Despite a relatively flat share price over the past decade, Telus continues to reward its leadership in stock—paired with an attractive 7.5% dividend.
This dynamic reflects a broader shift: public companies, even those in stable sectors, are relying more on long-term incentives like equity to align executive interests with shareholder value.

How Can WCBC Help?
At our firm, specialization is key. We’re a dedicated team singularly focused on compensation and benefits consulting, including Executive compensation. Unlike general HR firms that cover a broad spectrum of human resources functions, our expertise lies in the nuanced landscape of optimizing compensation structures and benefit packages. This laser focus allows us to stay at the forefront of industry trends, regulations, and best practices, providing our clients with tailored, informed, and innovative solutions that drive both their organizational and employee success.
Options:
Check out our comprehensive suite of 12 salary surveys, including our Executive Compensation Survey. Spanning cash compensation across 540+ positions, these surveys also encompass specialized reports focusing on Group Insurance & Retirement Benefits, Compensation Policies & Practices, and Executive as well as Board of Director compensation. Check out our Salary Reports webpage to find out more.

